Since 1984, Teva has been crafting footwear that symbolizes freedom and adventure. Originating from a river guide's need to keep sandals from floating away, the first Teva sandal was ingeniously created with Velcro watchbands on flip-flops. This marked the birth of the modern sport sandal category, leading to Teva's first patent in 1987 with the Universal Strapping System. Teva's essence revolves around the pursuit of freedom, encouraging those who seek diverse experiences and connections. Rooted in the idea of providing the freedom to roam, Teva remains a cultural phenomenon since 1991, becoming an icon for those craving discovery and awe in everyday and epic moments. Innovation and artisanship define Teva's footwear, with signature straps envisioned as canvases, showcasing a commitment to sustainability. Starting in 2020, all iconic straps are crafted from traceable, recycled plastic, emphasizing a responsibility to the environment and future generations. Teva believes in good business practices, shaping communities, protecting the environment, and inspiring generations to come. The brand's pioneering spirit endures, ensuring that Teva remains a symbol of freedom and exploration.
